At the June 12 BPSA Board meeting, two proposals to expand the Charged Up e-bike staff training program were approved for funding in 2018-19. BPSA in partnership with Straw Hat Pictures of Arvada CO will produce an extension of the original Charged Up program launched in March 2017, with the new videos focused on the three-class system and increased e-bike sales, acceptance and use.
The $10,000 funding comes half from the BPSA Education committee and half from the E-Bike committee. For the first time, BPSA will create Charged Up content for consumers, to be rolled out for free use on supplier, retailer and advocacy websites and related social media and other marketing platforms.
BPSA’s Board also voted to commit $10,000 to an e-bike training program in conjunction with NBDA and Barnett Bicycle Institute titled, Setting Up Your Shop for E-Bike Success. BBI general manager Jeff Donaldson explained the need: “There are some definite differences in assembling, testing and servicing e-bikes. We want to give shops some simple guidelines to make it easy to get started and be more successful with e-bikes.”